short backstory
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Raluca Rotaru✦
I was born in Brasov (RO) and grew up with a curiosity and excitement for artistic creation and expression. At the age of 14, I first discovered Graphic Design programs while learning English through creative writing on various fandom forums and a new world opened up for me.
My knowledge in the area has evolved over the years, especially after my studies in Vienna (AT). I currently live in Lisbon (PT) and very much consider myself a citizen of the world. My style is every changing and expanding with every cycle of rest and inspiration of my creative process, however my approach to learning and teaching has stayed the same.
I’m determined to shift as many perspectives on “It’s child’s play!” as possible, towards acknowledging the benefits an approach based on curiosity and lightheartedness can bring to our work and implicitly to our mental, physical and emotional well-being.
I take every opportunity I can to level up my knowledge and abilities, make gaming jokes, pop culture references and terribly entertaining puns (or at least I like to think they are). Most of my days are spent talking to my cat as if she was human, drinking coffee and complaining that I never have enough space on my desk, in spite of the addition of a second one.
I don’t take myself too seriously, until it’s time to get to work.
… and then I take the work seriously.

Creating ✱ Travelling ✱ Dancing ✱ Gaming ✱ Exploring ✱ Reading ✱ writing ✱ Cooking ✱ Connecting
My Background & Skills
my belief
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Authenticity, sustainability, social responsibility, inclusivity, diversity, awareness and accessibility – these are the intentions we need to bring into the visual creation process, to leave a positive and lasting impact both in our outer and inner worlds.
languages
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While not quite proficient in speaking Portuguese & Spanish yet, I can very much understand it at a level that allows collaboration with people who in their turn perhaps do not speak English but understand it well.
adventuring start
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Studies
2014 – 2017
Graphic Design (BA)
Werbeakademie Wien & Staffordshire University
2012 – 2014
Media IT
University of Vienna
2010 – 2012
Architecture
Technical University of Vienna
program proficiencies
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program proficiencies
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Experience
2018 – present
Freelance Graphic Designer
THNK Lisbon, Rebundance, Catalyst & more
Community Management & Recruitment
2020 – 2021
Content Management
Google / Tech Firefly (PT)
2017 – 2018
Freelance Graphic Designer
Grin Creative Agency (RO)
Honterus Alumni Club (RO)
2017
Editorial/Layout Designer
TV Media, Vienna (AT)
2010 – 2017
Hospitality & Tourism Related Positions
Hotel Management, Food & Beverage Industry, Amusement Park Operations